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Natural personal care brand has a monthly initiative to support the foundation.
October 11, 2022
By: Melissa Meisel
Natural indie personal care brand Crystal recently debuted a special partnership with Susan G. Komen. Crystal planned several initiatives in support of Komen for October, Breast Cancer Awareness Month, including a $50,000 donation, regardless of sales, to benefit Komen's mission. Crystal released special Komen packaging and also leveraged its digital and social platforms to reinforce the partnership and connect customers to health information and resources. “Most of us have dear frie...
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